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Outstream Video Player

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All-In Viewability

The ad plays only when user is focusing on it, and it’s in view of a screen. Viewability was, and still is, a major concern for us.
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Personalize

Brand it according to your needs. We support credits, watermark, header, footer, plenty of options and rich API.
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Flexible Formats

We offer 2 flexible formats: InView and InPage. They cover popular requests such as: show/hide player when necessary, dispose when ads will not play or a player error has occurred, etc.
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Maximize Revenue

Multiple tags competition available for all models. Use innovative features, multiple VAST Tags, and Placements with programmatic and waterfall competition to monetize everything.
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Ad Types

Our formats are fully IAB compliant (VAST, VPAID). They integrate with Google IMA and have support for both HTML5 and Flash technologies.
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Player events & error tracking

Tracks player events such as: playerReady, playerResize, fullscreenChanged, replay, playerClose, playerStop, tagRequest and many more. Tracks error events such as play errors and load errors.
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Designed for Mobile

Supports: mobile autoplay, scales per device while keeping the ad in view, click through only in full screen mode, etc. Our formats enhance user experience on mobiles devices.
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Ad events

Tracks ad events such as: loaded, ended, impression, creativeView, start, firstQuartile, midpoint,
 thirdQuartile,
 complete,
 closeLinear, skip, pause,
 exitFullscreen,
 click, etc.
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Call-to-Action

Increase conversion with “Learn More” and “Replay” buttons, while ad is running and on End-Screen.
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Small Size

The whole package is around 44KB; compressed and minified code, including styles and icons. This reduces CDN costs significantly, compared to other players.
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Interactive Sound

Initiate sounds only on user interaction. Maximize the ad potential and offer the best user experience.
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Player API

If you need advanced configuration, you can use the player API
CHECK-OUT DEMOS

OUTSTREAM SOLUTIONS

Varrando offers the best HTML5 outstream video player for outstream video ads across a multitude of platforms and ad formats. We accommodate every requirement and objective, while protecting the experience of audience members. Still, should your heart desire to go beyond general and most popular formats, Varrando has the choices. Plenty of options and rich API to configure and control the play of ads.

InPage Format

This popular format seamless integrate with any premium content in a variety of ways. It can be placed in editorial content, or over games, images, or even the entire page (for an interstitial effect). With the added benefit of working natively across all devices. And designed with respect to the user interaction.

It is what the industry calls “viewability”. Which means the ad automatically plays when viewable (when we determine that it can be seen while scrolling through content).

It is a form of “display advertising” on steroids. Only with a lot better CTR. And more expensive CPM. Try our HTML5 outstream video player for outstream video ads today and see for yourself!

Demo

InView Format

This format is specifically designed to always be in the view of the user screen for increased viewability. This way, your brand story is in the center of attention. It provides an optimal user engagement. InView ads can be run against websites completely lacking in video inventory.

It’s positioned over the content, usually at the right bottom of the page. On some mobile devices, it’s centered automatically for a better user experience. Try our HTML5 outstream video player for outstream video ads today and see for yourself!

Demo

Have you seen a video running when you visited this page? We know we’re showing off, but we would ask of you to play around with it. You will love it. You can even launch the InView player multiple times. Just click the button below.

Launch InView

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Outstream Benefits

So why use Outstream formats, anyway? Well, because editorial content is still premium content. It should be monetized as such. Outstream video players are the solution to really scaling video advertising and gate opening to video monetization to all publishers lacking in video inventory. It’s the new favorite “buzz-word” of the ad industry. And the preferred “go to” format for advertisers and agencies.

Let’s face it, everybody loves video. It is the most compelling way to tell a story. As such, it is the most engaging medium for consumers. Don’t miss out on the goods, just because your video inventory is in short supplies. Try our HTML5 outstream video player for outstream video ads today!

Show me the rest of the goods. I know you have more!

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